What efforts are you making to maintain the relationship with your vendor?

As has been noted elsewhere, the AMS market has experienced significant changes over the past year. As one simple but powerful example, Community Brands has purchased four AMS providers (Abila, Aptify, NimbleUser and YourMembership) and moved them under one umbrella.

The result of this and other actions in the AMS space means that there are (or will be soon) significant changes coming to this space, especially in terms of personnel. And what this means for associations is that the current relationships they have with their AMS vendor may change.

So ask yourself: What efforts are you making, right now, to ensure that your association is maintaining a positive relationship with your vendor? If you’re just paying the bills, and not much else, you may be at risk of ending up in a relationship with people you don’t even know!

So what can you do? If you haven’t spoken with your vendor recently, reach out to them. Set up a call or in-person meeting to find out what they’re up to, and to help them understand what your organization is doing currently. These are things you should be doing anyway, at least twice per year, but in these especially tumultuous times, they are especially important.

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